Get Your SaaS in Front of Other People's Audiences
We help B2B SaaS companies grow by tapping into audiences that already trust someone else through affiliate marketing, newsletter swaps, and podcast placements. No ads. No algorithms. No waiting.
Trusted by companies across industries
The traditional GTM playbook is dying. Fast.
Paid ads are a treadmill.
Every quarter the costs rise, targeting gets tighter, and your CAC creeps up until the math no longer works. You are not building an asset, you are just renting traffic that disappears the moment you stop paying.
SEO is a red ocean.
Everyone is publishing the same “10 tips” content, fighting for the same keywords, and at the mercy of Google’s next core update. One algorithm change can wipe out months of work overnight. Even when you rank, clicks are down because Google is keeping traffic for itself.
Cold outreach burns bridges.
Buyers are tired of generic pitches filling their inbox. They hit delete, they block, they tune out. Every email you send makes it harder to build the trust you need to actually close a deal.
This is the playbook most B2B companies are still running. It is expensive, unpredictable, and worst of all, it damages trust with the very people you are trying to win.
You do not need another spray and pray channel.
You need distribution that compounds. You need a way to grow that earns trust instead of eroding it.
Here's What You Can Do Instead
Instead of fighting algorithms or burning money, you grow through partnerships.
Partnerships let you borrow trust from the audiences your buyers already follow.
- You on a podcast who’s audience is your ideal customer
- A content swap with a complimentary company
- An affiliate deal with a newsletter packed with email subscribers who need your product
Every partnership introduces you as a trusted recommendation, not an interruption.
And unlike ads or SEO, each partnership is a 1 to many sell.
One swap brings in new subscribers. Ten swaps give you a predictable channel for demos every month.
Over time, you build an audience that belongs to you — not Google, not Meta, not some outbound SDR script.
Affiliate Marketing
Turn creators, partners, and companies into your distribution army.
Newsletter Swaps
Your ICP is reading someone else’s emails. We put you in those emails.
Podcast Placements
Your founder should be in the conversations buyers are already having. We book the shows. You get the spotlight.
Our Approach
Step 1: Identify the trusted voices your buyers already follow
We map the newsletters, influencers, SaaS founders, and podcasts that your ICP pays attention to.
Step 2: Create the assets partners want to promote
We build the emails, landing pages, talking points, and offers that make you easy to share.
Step 3: Execute the collaborations and track the results
We negotiate swaps, recruit affiliates, book podcasts, and run everything while you watch the compounding lift in subscribers, leads, and revenue.
Who's this for?
Built for B2B SaaS companies ready for a new growth channel
You’ve plateaued on SEO, PPC, or outbound
You want more predictable pipeline without increasing ad spend
Your founder or CMO has a strong POV
You want compound growth, not short-term spikes
Ready to Get in Front of Other People's Audiences?
Start Increasing MRR by Getting In Front of Other People's Audiences
Let's talk about how to make sure your brand is always part of the conversation.